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THE CHALLENGE

Ui Ux

The objective of this project was to create an app based on a custom ideation of ui and ux design. This app would feature a minimum of 8 screens and required detailed research into user experience and usage of the app.

 

Upon receiving AirCanada as my target airline I redesigned an existing meal pack based on the relevant celebration that was happening; the 150th Anniversary of Canada. This solution allowed me to explore different details for the new packaging. My solution showcases a sleek matte finish texture, bold red color to coincide with the existing AirCanada branding.  The imagery featured on the lower half of the packaging is a halftone representation of the Canadian landscape and mountain ranges. My solution for the interior of the packaging began with several prototypes of leaf-shaped boxes. After exploring those ideas and researching the celebrations that were happening in Canada at the time I realized that a geometric leaf mimicking the 150th branding was a better ideation for my packaging. The base of my packaging holds the needed resources for an in-flight meal pack which features segregated portions, utensil area, and magnetic latches to keep the packaging doors closed when not in use. 

CLASS

User interface and

user experience class

(Ui / Ux) 2017

PROJECT DETAILS OR NAME

Text goes here about the team and timeline of the project, maybe info about deadlines or something

KEY GOAL

Some information about the goal of the project or a challenge that I have faced while making it.

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